Marketing Analytics Made Simple With Google Analytics

Wishlist Share
Share Course
Page Link
Share On Social Media

About Course

To Access this Content. Signup or Login

Show More

What Will You Learn?

  • Understand the Google Analytic Dashboard
  • Increase traffic & sales by focusing on the few metrics that actually matter
  • Get job-ready experience with a Google Analytics Demo Account
  • Track the success of social media and marketing campaigns
  • Set up Google Analytics correctly in just a few minutes
  • Find popular pages and how they contribute to revenue (or success)
  • Understand and apply key terminology
  • Track a monetary value for actions, goals and outcomes
  • Troubleshoot poorly performing content or pages
  • Create goals that provide measurable outcomes for your marketing efforts
  • Learn skills necessary for reading Google Analytics reports

Course Content

Introduction to Google Analytics

  • Overview to Google Analytics
    00:00
  • Google Analytics Works
    00:00
  • Account & Tracking Code Setup
    00:00
  • Google analytics structure
    00:00
  • Real time analytics
    00:00
  • Google Analytics Session
    00:00
  • Audience Insight
    00:00
  • Cohort Analysis
    00:00
  • Acquisition Insight
    00:00
  • Behaviour Reports
    00:00
  • conversion report
    00:00
  • View in Google Analytics
    00:00
  • Customise dashboard
    00:00
  • Annotations Feature
    00:00
  • custom audience
    00:00
  • custom segment
    00:00
  • Goals & Funnels
    00:00
  • connecting Google Search Console
    00:00
  • Attribution
    00:00
  • Custom alerts
    00:00
  • upload files
    00:00
  • Tool Bar
    00:00
  • View in Google Analytics
    00:00
  • Dimension & Reports
    00:00
  • Secondary dimension
    00:00

Important Google Analytics Guide