Snapchat Ads: Social Media Marketing with Snapchat Marketing

What Will You Learn?

• The basics of Snapchat Ads and social media marketing with Snapchat
• Why a landing page is crucial for Snapchat Ads success
• How to set up a Snapchat Ads account
• Understanding how Snapchat Ads work
• The importance of Snapchat in a marketing strategy
• How to track website activities with Snapchat
• Setting up Snapchat Pixel and Event Tracking
• Account structure and creative strategies for Snapchat Ads
• Designing effective Snapchat Ad creatives
• Campaign level settings for targeted advertising
• Ad group and ad level settings for precise campaign management
• Audience creation for targeted remarketing
• How to launch remarketing campaigns on Snapchat
• Exploring various campaign types including lead generation, awareness, app-related, and engagement campaigns
• Techniques for creating campaigns for video views
• Setting up catalog sales and managing Snapchat catalogs
• Gaining insights into your audience through Snapchat
• Understanding reports and analytics via email
• Bonus content to enhance your Snapchat marketing skills